New tracks from Yeasayer ahead of the release of Fragrant World? Okay!
Yeasayer are launching one of the most interesting anti-leak campaigns of all time (OF ALL TIME!). I’mma let you finish soaking in the beauty of “Blue Paper” while I explain this. Apparently they have made videos with Yoshi Sodeoka for every single track and have initiated a scavenger hunt on the web to find each one. There’s even a contest where you can win free copies of the album.
The band made this statement: “We have received message that we are on the verge of embargoed information being leaked through the cracks of the digital universe,” the band said in a statement. “In order to have the edge we have created PSCYVOTV, standing for Preemptive Self-Commissioned Yeasayer Vorstellung or Track Visualizer.”
“Blue Paper” premiered on Wired and I’m sure there are more to come. I definitely like it, it’s more subdued than “Longevity” but maybe a little more poppy.